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How Much Car Can you Afford?


What’s Poppin’,

GM. This is Master Money, where we help you save cash without having to survive on instant ramen (unless you actually like it).

Here’s what we have on deck today:

📗 Read: How Much Car Can You Afford?

🎙️ Listen: How Much Car Can You Really Afford (By Income!)

The 20-4-12-10 Rule: The Smarter Way to Buy a Car Without Wrecking Your Finances

Let’s be real—buying a car is one of the biggest financial decisions you’ll make, and if you’re not careful, it can destroy your budget faster than you can say “monthly payment.”

That’s why I use the 20-4-12-10 Rule to help people buy a car the right way—without getting stuck in a cycle of car debt, high payments, and regret. This rule ensures you buy a car that fits your budget while still having money left over to invest, save, and actually enjoy life.

What is the 20-4-12-10 Rule?

This rule is simple but powerful. It helps you buy a car in a financially smart way by following four key principles.

20 – Put At Least 20% Down

Car dealerships love to push $0 down offers—but that’s how they trap you in upside-down car loans where you owe more than the car is worth.

Why 20%?

  • You start with equity, so you’re never upside down.
  • Your monthly payment is lower, which keeps car expenses in check.
  • You pay less interest over time, saving you thousands.

If you can’t put at least 20% down, you might be buying too much car—or you should wait until you’ve saved up more cash.

4 – Keep the Loan to 4 Years or Less

The longer your car loan, the more interest you pay, and the longer it takes to actually own your car.

Car dealerships will gladly offer you a 6- or 7-year loan to make the monthly payment seem smaller—but in reality, you’re just paying more in interest and likely still making payments when the car starts needing expensive repairs.

Stick to a 4-year loan (48 months max). This keeps you from throwing away money on interest and helps you actually own your car sooner instead of being in a never-ending cycle of car payments.

12 – Total Car Costs Shouldn’t Exceed 12% of Your Gross Income

Most people focus only on the car payment—but that’s a rookie mistake.

Your total car expenses (loan payment, insurance, gas, maintenance, and registration) should stay under 12% of your gross income so your car doesn’t eat up your entire budget.

7% goes toward the car payment.


5% covers everything else (insurance, gas, maintenance, registration).

Example: If You Make $75,000 a Year

  • Max total car expenses: $9,000 per year ($750 per month)
  • Max car payment (7%): $437 per month
  • Max insurance, gas, maintenance (5%): $313 per month

If your total costs are creeping past 12%, you’re buying too much car or need to shop for cheaper insurance and a fuel-efficient vehicle.

10 – Keep the Car for 10+ Years

The final step is where most people mess up—trading in their car every 3-5 years and getting locked into another car payment.

Every time you trade up, you:

  • Restart the loan cycle
  • Lose money on depreciation
  • Get hit with fees, taxes, and interest again

The best way to build wealth with a car? Buy smart, pay it off in 4 years, then drive it for at least 10 years.

For six years, you’ll have zero car payments, which means you can:

  • Invest that money instead of throwing it at a bank
  • Save for your next car in cash
  • Actually enjoy financial freedom

Why This Rule Works

-It stops you from going upside-down on your loan.
-It keeps your car payment from wrecking your budget.
-It helps you actually own your car and drive it for years.
-It frees up money to invest and build wealth instead of wasting it on cars.

If you stick to the 20-4-12-10 Rule, you’ll never be car-poor again. You’ll buy a car the right way, pay it off fast, and drive it for years—while keeping your financial future intact.

Now, before you hit the dealership, use our Free Car Buying Calculator to find out exactly how much car you can afford in just seconds.

Click here to get your free calculator now!

🎉 More to Read

🔓 Backdoor Roth IRA Timing Link

🛎️ 10 Steps to Financial Retirement Prep Link

📉 Safe Retirement Spending Rate 2025 Link

💸 Dividends Are Just a Feature Li

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High-Performance Book Club 📚

I get a ton of questions from listeners and readers as to what I am reading. So we decided to let you know via the newsletter. The High-Performance Book Club will be a way to share this. If you want to be Elite in your career, business, or with your wealth, then welcome to the club. If you would like to see our previous picks, you can find them here.

$100M Leads: How to Get Strangers To Want To Buy Your Stuff (Acquisition.com $100M Series Book 2)

The Personal Finance Podcast 🎙️

What Net Worth Puts You in Upper, Middle, and Lower Class

How Much Car Can You Really Afford (By Income!)

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Master Money

I teach you how to master your money in less than 5 minutes per week. I am the host of The Personal Finance Podcast with 400K downloads monthly and the Founder of Master Money.

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