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Bitcoin Hits $100K (Well $103K to be Exact)


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📗 Read: Bitcoin Hits $100K

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Bitcoin Hits $100K

If you missed out on the Bitcoin bull run, this might make you feel better:

Remember the guy who bought two pizzas for 10,000 Bitcoin? Yeah, those pizzas are now worth $1 billion.

I buy Bitcoin in small amounts—less than 5% of my portfolio, along with ETH. I invest automatically through dollar-cost averaging, and I’m comfortable with that.

But here’s the thing: I wouldn’t tell anyone they need Bitcoin in their portfolio.

A lot has changed since I recorded my first crypto episode back in 2021. Back then, Bitcoin wasn’t even on institutional investors’ radar.

That shifted quickly in 2023. When BlackRock and iShares invited me to the New York Stock Exchange to witness them IPO their new Target Date ETFs, it was clear: the financial world was changing.

Going to the NYSE was a bucket-list moment for me. Here’s a pic:

After the opening bell, we hopped on shuttle buses to BlackRock HQ. I ended up sitting in the back with Rob Berger (he has an amazing YouTube channel—check it out if you haven’t). We got to chatting with the BlackRock team.

Rob asked, “I hear you have a Bitcoin ETF coming out?”

The BlackRock team didn’t say much—they couldn’t—but it was clear: this was big.

And then, it happened. BlackRock released their Bitcoin ETF, signaling a seismic shift: institutional backing for Bitcoin.

Even Jamie Dimon, the CEO of JPMorgan Chase and a longtime Bitcoin skeptic, started to push the asset class.

Why the Change?

Two reasons:

  1. Money. Institutions stand to make a lot of it. If they back Bitcoin, its value rises—and so does their bottom line.
  2. Trump.

I steer clear of politics, so when I share these insights, they’re just facts.

President-elect Trump is leaning hard into crypto momentum. His campaign promises include making the U.S. a “crypto capital” by creating a strategic Bitcoin reserve and encouraging Bitcoin mining in America. He’s also nominated pro-crypto advocate Paul Atkins to lead the SEC, signaling a potential shift toward innovation-friendly policies.

This, more than anything, explains why Bitcoin is soaring.

What Should You Do?

If you believe in Bitcoin, stick to your plan. Personally, I don’t think it should make up a huge part of your portfolio. Bitcoin still lacks intrinsic value—it’s worth only what someone else is willing to pay.

If you’re new to crypto, make sure you take the time to understand it. Otherwise, mistakes are inevitable.

Whether you’re a Bitcoin believer or just watching from the sidelines, one thing’s for sure—crypto is dominating headlines again.

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Master Money

I teach you how to master your money in less than 5 minutes per week. I am the host of The Personal Finance Podcast with 400K downloads monthly and the Founder of Master Money.

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